Home Features Relatives management
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Track your clients' closest ones and build lasting connections

Add spouses, children, witnesses or bridesmaids to every contact record. Enable automatic birthday emails and target your newsletters with unmatched precision.

SM

Sophie Martin

sophie.martin@email.fr
3 sessions · Wedding & Family
Sessions
Documents
Relatives 4
History
TM
Thomas Martin
Husband April 12, 1985
Auto
EM
Emma Martin
Daughter June 3, 2018
Auto
LM
Lucas Martin
Son November 17, 2020
Auto
CD
Claire Dubois
Bridesmaid
Off
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Family connections enrich every contact record

Every client comes with an entourage. When photographing a wedding or a family, you often touch multiple generations. Fotostudio lets you keep track and turn them into opportunities.

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All types of relationships

Add relatives with a free relationship type: husband, wife, child, parent, wedding witness, bridesmaid, godfather, godmother… Each photographer can adapt the labels to their niche.

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Date of birth recorded

Enter the date of birth for each relative. This data becomes a powerful marketing lever: automated birthdays, newsletter segmentation, seasonal promotion targeting.

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Built into the contact record

Relatives appear in a dedicated tab of the contact record. No need to search through notes or comments – everything is structured, clear and accessible in one click.

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Activatable birthday alerts

For each relative, choose whether to enable automatic birthday email sending. A simple toggle is all it takes. Your clients will always remember your thoughtfulness.

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Never miss a birthday again

Enable automatic personalised birthday email sending. On the day, your client receives a warm message in your name – without you having to think about it.

Customise the email content, add a special promo code, or simply send a heartfelt greeting. It's the human touch that builds lasting loyalty.

Set it up once, benefit every year – for all your clients, automatically

Automatic birthday email

Emma Martin · Daughter of Sophie Martin

Birthday email enabled
Automatic send on June 3 every year
Date of birth
June 3, 2018
Email preview
Subject: Happy birthday Emma! 🎂
Hi Sophie,

Today is the big day – Emma turns 7! 🎉

What a great opportunity to capture new memories together…

[Button: Book a session]
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Ultra-targeted newsletters powered by relatives

Your relatives' data becomes a formidable marketing tool. Create precise segments for your campaigns: target parents whose child has a birthday next month, couples married this year, or families with a newborn.

The more you enrich your contact records, the more relevant your campaigns become – and your conversion rate rises naturally.

Parents with a child whose birthday is coming up → offer a birthday portrait session
Couples with a wedding anniversary → re-engage with a couple session
Families with newborns → promo baby session at 3 months, 6 months, 1 year

Newsletter targeting

Campaign "Birthday Sessions · June"

Applied filters
Relative's relationship
= Son, Daughter, Child
active
Relative's birthday month
= June (next month)
active
24
matching contacts
Parents whose child celebrates a birthday in June
SM
Sophie Martin
Emma, June 3
JL
Julie Lambert
Theo, June 14
AD
Aurelie Dupont
Noah, June 21
+ 21 more contacts…

Concrete examples by your specialty

Relatives management multiplies your business opportunities, whatever your photography niche.

Family photographer

Family

Track children's growth and automatically send a reminder for a birthday portrait session, back-to-school or year-end holidays based on the child's age.

Wedding photographer

Wedding

Record witnesses and bridesmaids. Send them a birthday email or a portrait session offer – all potential clients within reach.

Automatic loyalty

CRM

A well-crafted birthday email can trigger a new booking. Your clients feel recognised and naturally come back to you.

Precise marketing segments

Newsletter

Filter your contacts by relatives' age or relationship for hyper-targeted campaigns. No more generic newsletters that engage no one.

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